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Vol. 3, No. 2 February 2005
Sustainable Travel Report
The Responsible Tourism e-Newsletter
In this issue you will find:
1. Message from STI President, Brian T. Mullis
2. Offsetting Air Travel Emissions: Will it Fly?
3. After the Tour: How Ecotourists can Help Indigenous Communities Protect Biologically Diverse Ecosystems
4. Tsunami Relief Efforts Continue
5. Eco-structure Article: Peeling Back the Eco-label
6. High Moon Cartoons
7. Support STI
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Message from STI President, Brian T. Mullis
As you may have heard, it's post Kyoto now, and there's good reason to be more optimistic. Recent concern over transportation related global warming impacts from greenhouse gas emissions has resulted in various carbon mitigation programs being launched in the U.S. and Europe to offset these impacts, including STI's MyClimate™ program.
There's now at least two things we can all do: Sign the People's Ratification of the Kyoto Global Warming Treaty. And offset your greenhouse gas emissions from air travel - it's a very straightforward process. Payments from the purchase of carbon offsets are used to invest in environmentally friendly projects such as planting trees or investing in renewable energy that reduce future carbon production, such as installing solar panels in developing countries to replace energy from crude oil, for example.
For more information on offsetting air travel-related emissions, traveling responsibly, and much more, please read on.
Eco regards,
Brian T. Mullis
President
brianm@sustainabletravel.com
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Offsetting Air Travel Emissions:
Now Possible, But will it Fly?
Travel is becoming an important issue due to the large climate changing impact it creates. Today travel accounts for one third of world wide climate damaging emissions, and those emissions from air travel are expected to increase three-fold in the years to come.
In cooperation with Anavo Group consulting firm, STI surveyed consumers and businesses to assess their interest "offsetting" the greenhouse gas emissions of their plane flight. Offsetting carbon typically happens by either planting trees or donating to projects that reduce future carbon production, such as installing solar panels in developing countries that burn crude oil for their main source of energy.
The survey revealed some interesting facts, such as:
- 75.4% of self-declared environmentally oriented consumers are willing to pay $1-20 extra per ticket to mitigate the green house gas effects of their travel.
- 76.7% of self-declared environmentally oriented consumers would switch online travel sites to one that made contributions on their behalf to offset the potion of their emissions.
- 76.2% of businesses would be willing to switch their travel providers to one that can offset emissions for a few extra dollars per ticket.
The take-away? Carbon offsetting is going to become an important tool for businesses. For example, travel agencies can use it help differentiate themselves in a commodities market. Additionally, corporations can leverage this as a 'big bang for the buck' tool to help them reduce their environmental footprint and market themselves as socially responsible.
Now that's the (plane) ticket!
Please visit www.my-climate.com if you would like to view the full report.
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After the Tour:
How Ecotourists can Help Indigenous Communities Protect Biologically Diverse Ecosystems
After the excitement of that once-in-a-lifetime trip wears off a bit, many ecotourists would like to continue contributing to the local communities they visited. Perhaps those now far-away voices echo: "Don't forget us! We are connected now. Join our struggles to sustain our families and protect the ecosystems we depend on." Global Response, an environmental action and education organization, offers ecotourists an effective way to 'give back' to indigenous communities and protect biologically diverse ecosystems like the ones they encountered while on vacation. In many places Global Response's indigenous partners seek to develop ecotourism as an alternative to oil development and other external threats to their lands.
Tourists may or may not see the destructive forces that threaten the ancient forests, fragile coral islands, pristine, wild rivers, and other places that they visit. Often, local populations are fighting David vs. Goliath battles to protect their natural resources. Many communities courageously stand up to powerful multinational corporations and repressive or corrupt governments whose 'development' projects would spell disaster to fragile environments and endangered species. Yet local protests are often ignored by decision makers far away in national capitals.
In these situations, people who have visited the regions (and those who would like to visit) can bring effective pressure on governments and corporations that may be very sensitive to world public opinion and the tourist dollar. By organizing international letter-writing campaigns on behalf of local communities, Global Response greatly increases the chance that they will succeed in their efforts to protect precious ecosystems. Global Response letter-writers in over 100 countries have already helped win victories in 42 percent of Global Response campaigns since 1990.
For example, in 2001, letters from children, teens and adults helped convince the Mexican government to revoke a permit for luxury hotel construction on X'cacel beach, Mexico's most important nesting beach for green and loggerhead sea turtles. As a result, X'cacel now offers permanent protection for nesting female turtles and hatchlings, as well as 30 other protected species, including boa constrictors, marsh crocodiles, manatees, margays, jaguarundis and mangroves.
In 2002, when the Costa Rican government granted concessions along the Caribbean coast to US oil companies, coastal communities organized to protect their coral reefs, beaches and marine life from industrial contamination. A Global Response letter-writing campaign helped them persuade the Ministry of Environment to reject the oil companies' Environmental Impact Studies, calling oil development 'environmentally unviable.' Subsequently, a new President cancelled all oil development in Costa Rica's coastal waters.
Now (Sept. 2004) in Ecuador, the Shuar and Achuar people are under siege for trying to stop oil exploration on their traditional lands. For thousands of years they have lived in the ancient tropical rainforest where the Amazon lowlands meet the Andes. The Achuar, who only came into contact with the outside world in the late 1960s, live by hunting, gathering and subsistence agriculture, conserving the forest that blankets 97 percent of their traditional territory. With their Shuar neighbors, they protect one of Ecuador's last remaining large tracts of ancient tropical rainforest, extraordinarily rich in species diversity.
Ecuadorian officials repeatedly threaten to use military force if necessary to open indigenous territories for oil exploration. This is a critical fight for rainforest protection and indigenous peoples' rights. Global Response members are writing to urge Burlington Resources and the Ecuadorian government to recognize the right of the Shuar and Achuar peoples to say 'no' to oil. These are just a few of their many, critically important campaigns across the globe.
A low-budget, lean and efficient non-profit organization based in Boulder CO, Global Response plays David to the Goliaths of the global economy with the support of local volunteers and 6,000 current members in over 100 countries. Members receive action alerts by regular mail and/or email, and keep abreast of campaign news by visiting the website at www.globalresponse.org.
Only by expanding its committed letter-writing membership can Global Response continue to amplify the voices of indigenous communities and speak up to protect such endangered species as the Western Gray Whale, Tucuxi dolphin, Pacific Leatherback Sea Turtle, Bengal tiger and snow leopard. By joining, ecotravelers can keep alive their treasured memories of fascinating people and fabulous adventures in far-flung places by taking vital, effective, yet simple action at home. Contact Director Paula Palmer at 303-444-0306 or visit the website for more information on how to join and/or donate.
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Tsunami Relief Efforts Continue
Former Presidents George Bush and Bill Clinton visited tsunami-affected areas in Thailand, Indonesia, Sri Lanka, and Maldives earlier this month. On February 18, former President Clinton stated that $11 to $12 billion is needed over the course of the next two years for tsunami reconstruction and advised that focus must remain on three key areas: raising more money; spending the money wisely and effectively; and ensuring that reconstruction efforts are well-coordinated.
To contribute provide assistance to people affected by the earthquake and tsunamis, please visit USAID's web site for a comprehensive list of U.S. -based organizations that are helping with relief efforts.
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Peeling Back the Eco-label
By Jeff Stephens
STI is proud to be collaborating with Eco-structure magazine. Eco-structure is dedicated to improving the environmental performances of buildings and their surroundings. By focusing on particular green residential and commercial projects, as well as gaining "perspectives" from industry leaders, the bimonthly publication strives to improve the building industry through education and design. Established in 2003, this up-and-coming magazine illustrates that green is beautiful. For a free subscription, visit www.eco-structure.com.
The following article appeared in the November/December 2004 issue of Eco-structure Magazine:
In recent years, there's been a proliferation of labels for building products said to be produced in an environmentally and socially responsible manner. The term "eco-label" is any label, seal or logo used to give purchasers, including architects, designers and builders, an assurance about the environmental characteristics or production methods of the product used to improve the performance of the building envelope. But not all eco-labels are the same, and this article will help you better understand the process for awarding, or certifying, products for certain attributes.
Clck here for the full article.
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STI is very happy to introduce High Moon to our audience.
"Global environmental problems have lately become issues of great social concern. The destruction of the ozone layer, global warming, the diminishing rainforests, and other problems are often thought of as a phenomena occurring in places far removed from our daily lives, or as things that cannot be helped.
However, the causes and the solutions of these environmental problems lie with us. They have been brought about through the excessive, extravagant and ecologically ignorant lifestyles of people like us in 'developed' countries.
In raising these issues through the medium of my somewhat ironic cartoons, I hope to force us to think about the things each one of us can do to preserve the earth's environment, and about what kind of lifestyle we should lead if we are to do this." - High Moon

If you want to get purchase any one of High Moon's six cartoon books directly, please order them from the Japan Environmental Exchange via email or visit JEE's web site.
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