PR
Services and Media Kits
We at STI have partnered with Adventure
Travel Media Source (ATMS), the premier Media and PR provider
for the adventure and eco-tourism industry.
Sustainable
Travel International (STI) "Premium Partner" members are
entitled to a 15% discount off of ATMS' services, and "Supporting
Business" members are entitled to a 10% discount off of ATMS'
services each year they are a member.
ATMS successfully works with Tourism Boards, Operators, Institutions,
Lodges, and Visitors Bureaus and Associations. Their clients are
publicized to over 5,000 qualified travel writers and travel editors
who specialize in adventure and eco-travel.
ATMS is widely recognized as the best PR marketing venue for small
and unique adventure travel destination businesses.
They
will:
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Aggressively
increase your exposure to the media by responding to the hundreds
of writer requests we receive for story ideas. |
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Develop an online Media Kit for your business that will be easily accessible to over 5,000 travel writers. It is easily linked directly to an operator's web site. Each kit includes Fact Sheets, Background Information, Press Releases, Story Tips and Ideas, Photos and with permission, copies of articles that have appeared in the press. |
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Create and write several press releases per year specifically for your company, which are sent out to our opt-in database of over 5,000 travel editors, writers, and journalists. |
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Publicize
and help orchestrate press trips for qualified writers and editors.
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Provide
PR training workshops for working with the media and handling
Press Trips and tips for successful press releases for your
members. |
Highlights
Include:
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A database of over 5,000 travel writers and editors that write for U.S. and international magazines, newspapers, websites, and travel trade journals. These writers receive news releases two times per week. |
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Continuing
relationships with travel writers, many on a first name basis. |
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A
web-based media service providing a one-stop resource center
for travel writers and editors searching out new ideas for story
lines. |
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A
cost-effective add-on tool for existing PR and marketing efforts.
Their web site receives hundreds of page views by journalists
per day, giving you added exposure to new writers and publications.
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Attracting
many journalists because our Media and PR partner's web site
features the latest adventure travel press releases and story
ideas. Journalists no longer have to store hundreds of press
kits, research is easier and information is only one click away. |
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Offering
a direct link between an operator's website and its press kit
providing seamless access to additional exposure and information
targeted to the media. |
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ATMS'
client renewal rate averages 90%. Clients are amazed at the
number and quality of the responses they receive. |
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Up Today - Be Seen by the World Tomorrow!
Fee
Structure and Inclusions
Please note: The prices below DO NOT include
STI membership discounts. Premium Partners receive a 15% discount;
Supporting Businesses receive a 10% discount.
Retail
Pricing
Year one: $2800; Renewal Years: $1800
Premium
Partner Members' Pricing
Year one: $2380; Renewal Years: $1530
Supporting
Business Members' Pricing
Year one: $2520; Renewal Years: $1620
For more information, call 970-568-7423 or email
ATMS.
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