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Having spent many years working in travel related industries, Brian Mullis had a clear vision of the significant, high profile contribution travelers and travel companies could make toward environmental protection and sustainable development. Together, with the support of Peter D. Krahenbuhl, he founded Sustainable Travel International (STI) in 2002 during the International Year of Ecotourism.
Today, STI is operated by a team of talented professionals who are supported by the STI Executive Board, our Special Advisors, and a revolving group of dedicated volunteers to devise programs that will catalyze a fundamental transformation in the travel and tourism arena.
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Louise Twining-Ward, Chief Technical Officer
Dr. Twining-Ward is a sustainable tourism planning and development specialist. She has a Ph.D. in sustainable tourism from the University of Surrey in the UK. After 18 years of international consulting in the South Pacific, Sub Saharan Africa, and the Caribbean, Louise joined STI's world-class team in November, 2011. Prior to joining STI, Dr. Twining-Ward was technical advisor for the Seychelles Sustainable Tourism Label, tourism consultant for The World Bank Africa Region Tourism Strategy, and Senior Associate at Tourism Resource Consultants, in New Zealand.
Dr. Twining-Ward is a certified member of the ACP Consultants' Network, a Visiting Fellow at the University of Surrey, UK, and editorial board member of the Journal of Sustainable Tourism. She is co-author of the book Monitoring for a Sustainable Tourism Transition: the Challenge of Developing and Using Indicators and has published widely in peer-reviewed academic journals.
Dr. Twining-Ward lived in Samoa in the South Pacific for eight years, in Spain for two years, in Denmark for one year, and is now settled in Brooklyn, New York, with her husband and their four teenage children. She is a long-distance open water swimmer, a windsurfer, and an AYSO soccer coach. |

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Jon-Paul Bowles, V.P. of Destination Management and Advisory Services for Sustainable Travel International
Jon-Paul lived and worked in Honduras for two years, where he gained an appreciation for the importance of grass roots engagement and participatory planning in community development projects. Before joining the sustainable travel movement he spent several years in Washington, D.C. working in strategy and program modeling to reform the aid industry’s traditionally top heavy approach to international development. He advocates a partnership-based approach to community development in which NGOs and outside companies act as a facilitator of a locally owned development process, rather than fulfilling their historic role as planners and direct implementers.
He has led projects across the globe, most recently in Ecuador where he worked with local organizations to develop a partnering methodology that involves local stakeholders in civil society, the private sector and government in end to end development processes starting with problem identification and root cause analysis all the way through participatory planning and locally owned project implementation. Before joining Sustainable Travel International, Jon-Paul worked for the United Nations Foundation’s World Heritage Alliance. He also worked for World Vision International and has consulted with the World Bank, USAID and the UNDP. |

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Nick Piedmonte, Vice President of Operations and Finance, and Director of Carbon Management
Nick has a thirst for social entrepreneurship and socially responsible business development. In 2007, he incubated a socially-purposed start-up which advocated for disadvantaged property tax payers in Cook County Illinois. Tax Recovery Solutions identified millions in unclaimed property tax exemptions and assisted homeowners in recovering their funds. Before TRS, Nick utilized well lubricated credit markets to direct funds through the Community Reinvestment Act, to disadvantaged neighborhoods in Chicago, reinvigorating them through homeownership. Rounding out his social finance focus, Nick directed investments to underserved farming communities through the USDA Rural Development Program.
In 2008, Nick discovered the Bachelor’s of Science in Sustainable Business Program at Aquinas College. As an advocate of for-profit enterprise as a vehicle for social change, Nick enrolled as a continuing education student and dove into his studies. With its biomimicry focused curriculum, he found the program to be a transformational experience, and discovered new depths of opportunity available in the burgeoning sustainable business movement, not only as a vehicle for building social value, but value for the environment as well. Nick brings his business sense and passion for sustainable business models to bear on his work with STI’s internal operations as well as his development of our Carbon Management program.
Nick is a proud husband of 5 years and father of 3 beautiful children. He enjoys reading and music in his free time as well as sharing his passion for nature with his family. |

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Brian Herlihy, Vice President, Business Development & Sales
An avid traveler and outdoor enthusiast, Brian's professional interest in sustainable travel began at the University of Utah, where he earned his degree in Commercial Recreation and Tourism and specialized in eco-tourism. He spent a number of years as a whitewater river guide and international traveler before moving on to explore other opportunities in the high tech industry. After 10 years driving innovation in software development, Brian returned to his roots in the travel industry by joining STI. He and his wife love the amazing quality of life in the Columbia River Gorge and Brian regularly takes advantage of his proximity to some of the best windsurfing in the world.
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Robert Chappell, Director of Eco-certification and Standards Development
Robert grew up in a small town outside of Atlanta, GA where his sense of adventure and exploration started at a very young age. Robert spent weekends camping and fishing and summers traveling cross country with his family. After building a career as a wilderness ranger, wildlife biologist and environmental consultant in the states, Robert started a new life and career in Central America. Surfing took up much of his free time while he worked as an ecotourism travel planner and tour guide and it was here his vision of sustainability came into focus. His call to duty was to shift efforts to education abroad programs centered on cultural immersion, environmental impacts, and responsible travel throughout the Southern Hemisphere. Robert furthered his experience receiving a Masters degree in Sustainable Community Development, interning at an organic farm in the Caribbean, and volunteering his time at STI prior to employment. Robert is an avid photographer and now lives in Hood River/Portland, Oregon where he and his partner Tiffany enjoy the dedication to sustainable agriculture and the sense of the community found in the region and exploring the wild wonders of the Pacific Northwest.
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Jeremy Sampson, Director of Marketing
Jeremy joined Sustainable Travel International in May 2011 to lead the organization's marketing and communications efforts. Prior to his arrival, Jeremy spent a decade impacting the development of young innovators in the San Francisco Bay Area, serving as Director of Marketing at Galileo Learning for 4 years, and spending 6 years in multiple roles at SCORE! Educational Centers, including a stint as the Northern California Marketing Manager. His marketing career began at San Francisco travel agency Ambassador Tours, where he partnered with cruise lines and tour operators on cooperative marketing and sales efforts.
Jeremy is a passionate traveler, and taught English in Rio de Janeiro, Brazil from 2001-2002. Jeremy received his BA in Mass Communications from UC Berkeley, where he also served as the Sports Editor at The Daily Californian from 1995-1997. He lives in Portland, Oregon with his wife Alexis and pug Rosco.
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Marilyn Larden, Director UK Operations
Marilyn was born and continues to live in the suburbs of London. With a long career in the computer industry in senior consulting, sales and management roles; she is well equipped to understand corporate thinking and priorities. Importantly this career facilitated her passion for travel, be it for business or importantly for pleasure.
Shifting career in order to make a difference, and reaffirmed by a month long volunteer trip to South America, Marilyn began working for NGO’s. She developed the national awareness-raising Taste for Life exhibition at the Fairtrade Foundation, and whilst at the Campaign to Protect Rural England, was a national judge for the Calor Village of the Year.
Marilyn is a MBA and has a MSc in Environmental Sustainability, with experience that spans studying eco-tourism in Wales, to standards auditing and the carbon offset market. She profoundly believes that good for business and good for the planet do not have to be at odds. When she is not trying to persuade companies they can meet both their business and environmental goals Marilyn likes to walk, cycle and ski in mountains, and spend time with her family.
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Luis Felipe, Director of Brazil Operations
Luis Felipe grew up in the country side of Brazil, in the city of Campinas. He received a bachelor’s degree in business administration from the Catholic University of Campinas. His passion for hospitality and tourism started during his internship at the Millennium Hotels in New York, as a marketing management assistant. To continue pursuing his passion for tourism, Luis moved to Europe to attend to the post-graduate program in hospitality management and tourism at the Swiss Hotel Management School (Montreux / Switzerland). Upon graduating, Luis returned to the US for a hotel management program in Vermont, where his interest in tourism deepened with a new appreciation for sustainable tourism, ecotourism development and community based tourism. After 3 years in Stowe VT, he returned to his home country to create a hospitality and tourism consulting company to develop sustainable tourism. He now also holds a MBA in Economy of Tourism from the State University of São Paulo. Luis’ love for ecotourism has allowed many trips around the world and also in the northern region of Brazil, where he has developed a sustainable tourism project in the Amazon. Luis’ dream is to help Brazil along the path to sustainable tourism development.
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Mezwyn D’Junus, Director of Malaysia Operations
Mezwyn D’Junus was born in Malaysia and spent most of her early childhood amongst her country’s multicultural environment of food, cultural traditions, and the outdoors. Her travels started at a very young age when she was sent to Melbourne, Australia to further her education. Mezwyn now holds a bachelor’s degree in Landscape Architecture from the Royal Melbourne Institute of Technology and a Bachelor of Laws from Monash University, Australia. Her broad education and ongoing relationship with both countries has helped her gain a profound understanding of globalization. She is passionate about global sustainability and continuously acts as a bridge between the developed and developing countries. She recognized that not only the adults but also the young needed strategies to deal with globalization, climate change and responsible travel. Frustrated by the greenwashing of ecotourism, she decided to combine her knowledge and founded Ecoearth Adventure Travel.com, to help promote awareness in sustainable tourism and raise a sense of responsibility to protect the culture and environment while traveling around Malaysia. She enjoys every moment with her children Hannah and Harris, be it raising them, rollerblading, reading, just being silly and laughing out loud. She also likes to spend time with her family and friends, which takes her to different parts of the world, in particular a small island called Pulau Sibu in Johor.
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Sam Huang, Director of Taiwan Operations
Samantha Huang is currently a PhD Candidate in Behavioral Neuroscience at Boston University School of Medicine. She also holds a BSc degree in Chemistry from National Taiwan University, as well as a Masters in Philosophy from the University of Oxford. Prior to pursuing her academic career, she worked in the information and communication industry, specializing in marketing and international cooperation for over 15 years. She has traveled extensively around the world and witnessed numerous natural disasters caused by climate change, as well as human damage caused by overdevelopment and unsustainable growth strategies widely adopted in Asia. She founded Lohas Traveler in 2007 together with her partners in Taiwan, in the hope to raise awareness of the importance of sustainable travel, especially in the greater China region.
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Monique Chen, Assistant Director of Taiwan Operations
Monique Chen first realized her passion for traveling when she joined a mountaineering club while attending her university and went kayaking with friends around Taiwan. Without a doubt, she was always the one behind, but that allowed her time to delve deeply into aborigine heritage and further appreciate the explorative hiking tour. Monique appreciated her encounters with the people she met there, and those experiences helped her realize her passion for travelling. After graduating, Monique was engaged in cultural and environmental restoration work for five years in Taiwan. Her latest job was the Chief of Operations & Promotion in the Taipei County Gold Ecological Park, in a gold mining village where she was able to explore the mining history with mineworkers, local residents and explore sustainable ways to balance local economics and environmental conservation. Monique hopes that through the spreading of knowledge about sustainable travel, Taiwan can arouse these issues in Taiwan and other Chinese communities.
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